Ghostwriting
When an executive gets involved in their company’s content marketing strategy, the benefits are immeasurable. Doing so creates an authentic communications channel between the company and its customers, employees, and other stakeholders, establishes thought leadership, keeps the company in front of its audience, and so much more.
This sounds great in theory, but most executives are very busy people. Some simply don’t enjoy writing. And many have an idea of what they want to say, but are unsure how to deliver their message to their target audience in the best way.
Whether you’re seeking a ghostwriter for one or more of your company’s leaders or you’re an executive who needs ghostwriting help yourself, the first step is a conversation. We’ll discuss your needs and goals and my capabilities, and go from there. Here are just a few of the mediums I write for leaders of companies and organizations large and small:
- Blogs (CEO blogs, Leader blogs, etc.)
- Letters
- Monthly columns
- Social media posts
- Speeches
- Welcome messages introducing a newsletter, magazine, or other publication